Barberos

Barberos
Arting Out Loud
Brand Information: Barberos is a cutting-edge establishment, leading the way in the realm of men's grooming salons in Bangalore. Stemmed from the men’s needs of having a confident space, with an ambience where they can be themselves, Barberos emerged as a top-notch space for the gentlemen to lounge around.
 
Brand's Vision: In retrospect, the brand wished to instil a sense of loyalty through nostalgia, cashing upon the fact that how men pick up their grooming stations literally for life. Bringing our visual communication to play, we erected multi-fold of design and content strategies to give the brand an original yes nostalgic overview.
 
Strategic Vision: We set a vision to bring a parity between the offline and the digital experience, ensuring that every man finds their 'forever barber,' when they walk into Barberos.
 
Major Accomplishments:
  • Setup a relevant brand identity and on-ground customer experience.
  • Expedited revenue generation through performance marketing, within 2 months of brand launch.
  • Created a trademark social media identity, improving the content game and delivery.
 
Key Project Personnel: Design - Ravi Sharma, Mohammed Nihal Sheikh, Creative Content Management - Eishica Chaubey
Utilised Services:
  • Branding and Visual Identity
  • Social Media Marketing and Management
  • Performance Marketing

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